

Overview This flyer was designed to promote a weekly fresh produce sale at NuMart Supermarket, highlighting budget-friendly pricing and freshness. The design serves both as an in-store visual and as content for social media/email marketing. The centerpiece broccoli deal (99¢/bunch) anchors the ad's message, supported by other discounted produce options. Concept The core concept is “affordable freshness with visual impact.” The ad leverages a bold photographic presentation to quickly attract attention while maintaining clarity. The name “Save-A-Bunch Friday” plays off the broccoli bunch offer and reinforces the savings message. Strategically, this concept positions NuMart as a friendly, community-focused store offering real value on healthy items.